Wanda Young

Senior Vice President, Marketing and Consumer Engagement

Wanda Young is senior vice president of Marketing and Consumer Engagement, overseeing the company’s Marketing, Media, Research and Analytics, and Marketing Solutions efforts.

A marketing veteran with 20 years of experience, Young works closely with all departments across the company to ensure brand, content, data and distribution are supported and marketed with innovation and positioned for growth, while simultaneously enhancing ESPN’s relationship with fans.

Young joined ESPN in March 2016 from Walmart, where she served as vice president of Media and Digital Marketing. During her almost eight years with the company, she was responsible for Walmart’s media efforts in traditional, digital and social channels and helped grow the brand to be one of the leading advertisers in the US. Those advertising efforts included investments across ESPN properties like College Football and NFL programming.

Young joined Walmart in October 2008. Prior to Walmart, she was the director of interactive marketing/online customer experience at Alltel Wireless. She served as a corporate marketing web manager for Acxiom Corporation, a data services provider, where she spearheaded an award-winning site redesign. Young was named one of Advertising Age’s “Women to Watch” in 2009 and has been named to the Adweek 50 in 2014 and 2015. In 2014 she was recognized by Advertising Women of New York for ‘Changing the Game’ and in 2015 Brand Innovators named her one of the top women in Brand Marketing.

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