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Posted by Ana Livia Coelho on April 22, 2014

School Specific Brand Campaign Spots Debut for the SEC Network

To download images:  http://es.pn/1k3CEDc Today ESPN and the Southeastern Conference expanded the brand campaign for the SEC Network, the new national sports network launching August 14 and operated by ESPN, with the debut of school specific marketing elements. The campaign now features a series of 14 SEC school-specific creative spots and print ads as well as [...]

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Posted by Derek Volner on April 16, 2014

ESPN’s Coverage of 2014 Men’s Division I Frozen Four Increases Viewership

Minneapolis-St. Paul Records Highest-Rated Hockey Game for 2013-14 Season ESPN’s presentation of the 2014 NCAA Division I Men’s Frozen Four – two semifinals on Thursday, April 10 on ESPN2 and the championship game on Saturday, April 12 on ESPN – averaged 471,000 viewers, a strong 56 percent increase over the 2013 Men’s Frozen Four (301,000 [...]

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