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Posted by Amy Phillips on March 28, 2013
The Coca-Cola Company’s Coke Zero brand will take a major position as part of ESPN’s College Football GameDay Built by the Home Depot when the show returns in the Fall of 2013. Coke Zero will serve as the showcase brand within College GameDay, ESPN’s popular weekly college football program. The agreement builds on The Coca-Cola [...]
Category: Ad Sales, College Football, Football
Posted by Amy Phillips on February 19, 2013
Patricia Betron, Wendell Scott and Lisa Valentino Expand Leadership Roles ESPN announces several changes to the Customer Marketing and Sales group, led by Ed Erhardt, president, Global Customer Marketing and Sales. Patricia Betron, Wendell Scott and Lisa Valentino will serve as senior vice presidents, Multimedia Sales. All three will continue to report to Eric Johnson, executive vice president, multimedia [...]
Category: Ad Sales, Corporate Announcements
Posted by gabriela nunez on January 16, 2013
Bud Light Signs as Presenting Sponsor with Multimedia Integrations ESPN Deportes launches #Redes, the first live multi-screen viewing experience geared towards the bilingual Hispanic sports fan. Presented by Bud Light, the new 60-minute program gathers content from around the web, immersing itself in social conversations about sports, entertainment, music and pop culture. #Redes launches on [...]
Posted by Kristie Chong-Adler on December 31, 2012
To tweet: http://es.pn/UE5Aqo Fans Can Enter via Twitter Beginning January 1 After the winner of the Discover BCS National Championship Game is crowned on Jan. 7, one lucky fan will be chosen to be a part of the next season’s Nissan Heisman House, courtesy of Nissan USA, ESPN, TBWA\Chiat\Day Los Angeles and OMD. A new [...]
Category: Ad Sales, Social Media
Posted by gabriela nunez on September 13, 2012
Sept. 13, 2012 ESPN Deportes introduces El Bar, presented by Coors Light New original program premieres this Friday, September 14 at 9 p.m. ET bringing together Oscar De La Hoya and Julio Cesar Chavez Sr. for the first time since 1998 ESPN Deportes continues to produce original content with the debut of the network’s new [...]
Category: Ad Sales, Boxing, ESPN Deportes, News & Information Shows
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