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ESPN Digital: December 2017 Caps All-Time Best Year Worldwide


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ESPN Digital’s record-setting December capped a year in which no sports brand in the world reached a greater number of fans on digital platforms than ESPN.

  • Throughout the year, ESPN was No. 1 in the digital sports category for all key metrics, averaging 118.6 million unique users per month across the globe, it’s largest total ever and up +6 percent over 2016.
  • Across mobile platforms, ESPN remained No. 1 in 2017, with 80 percent of total page views and 70 percent of unique users consuming ESPN content through mobile devices worldwide.
  • In December 2017, ESPN served 125.6 million unique global users, its best December ever and overall fifth-best month of all-time.
  • ESPN remained the most-trafficked sports property in the world in December, No. 1 in all key metrics including unique users, visits and minutes.
  • December marked ESPN Digital’s best four-month period ever for unique global fans and the best four-month stretch of all-time for any global sports property.

Link infographic to download.

Note: Reported data does not include users in Brazil on as part of the UOL Esporte network through an agreement with ESPN.