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ABC’s Saturday Night Football Wisconsin at Michigan: Most-Viewed Sporting Event from Saturday, Oct. 13

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  • ABC has Televised Four of Top Five Games of the Season Across All Networks

  • ESPN has Aired Top Eight Most-Watched Games on Cable; ESPN/ESPN2 have Featured 24 of Top 25

ABC’s Saturday Night Football set the pace among college football games and all sporting events on Saturday, Oct. 13, when the signature weekly franchise aired most-watched game of the day on any network and one of the most-viewed college football games of the season.  Focusing on college football games in week 7, ESPN/ABC aired three of the top four games and five of the top seven, while simultaneously delivering the two highest audiences in prime-time and two biggest audiences in the noon ET window.

Wisconsin-Michigan a Top Five Most-Watched Game of Season; ABC’s Saturday Night Football Audience Up 88% in Week 7
ABC’s Saturday Night Football featuring Wisconsin at Michigan (7:30 p.m.) delivered a total live audience of 6,103,000 viewers, a top five college football audience this year on any network and up 88% from last year’s SNF week 7 game.

ESPN/ABC “Wins the Night” Among All Broadcast and Cable Competition For Seventh Time This Season
As a result of Saturday Night Football, ABC “won-the night” on Saturday among all broadcast and cable competition – sports and non-sports programming. This is the seventh time this season either ABC or ESPN have “won the night”, delivering the highest ratings among all key male and adult demos and earning the most overall viewers from 8 to 11 p.m.

Missouri-Alabama Among Most-Watched Cable Telecasts of the Season
ESPN’s prime-time telecast of Missouri at Alabama (7 p.m.) delivered a Nielsen total live audience of 3,758,000 viewers, the most-viewed cable game of week 7. Throughout the entire season, Alabama has now played in two of cable’s three most-watched Saturday games, with this week’s game joining Alabama’s Ole Miss audience near the top of the rankings.

Most-Watched Games are Played on ABC and ESPN
Season to date, ABC has now televised the top two most-watched games on any network and four of the top five. Among cable games, ESPN/ESPN2 have aired the top eight games and 24 of the top 25 most-watched games.

Additional Week 7 Highlights:

  • Noon Window: Florida at Vanderbilt (ESPN) and Nebraska at Northwestern (ABC) delivered total live audiences of 2,497,000 viewers and 2,450,000 viewers, respectively, the most-watched noon telecasts among all networks.

  • Late Afternoon Window: Washington at Oregon or UCF at Memphis (3:30 p.m.) regionalized on ABC/ESPN2 delivered a total live audience 3,331,000 viewers the second most-watched game window in the late afternoon among all networks and the fourth most-watched game window overall in week 7.

All games were played Saturday, Oct. 13

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Media contact: Derek Volner at 860-384-9986; [email protected] and @DerekVolner